Tuesday 8 September 2009

Hydrate Your Business!

Listening to the news this morning on Radio 5 Live, many experts are predicting that we are coming out of recession. The stock market is going up, 'green shoots' continue to show in the recruitment and property markets, but there is understandably a little nervousness still.

So many of us have learnt a lot from the last 18 months. Many employees, who are lucky enough to have jobs still, are still creating other income sources, so they no longer feel vulnerable about really on one single source of income.

There are those who have been made redundant or who continue to face redundancy are turning to self-employment so that they feel comfortable in the fact they are taking charge of their own future rather than leaving it in the hands of other business owners.

And there are the stalwart business owners who battened down the hatches and played to win through the recession by tightening their belts and creating smarter marketing and sales strategies.

During the lean times, the concept of creating other streams of income has never been so important and many have begun to appreciate this fact and have taken steps to implement this.

There are many ways to introduce different revenue streams to contribute to your personal economy and we'll certainly be looking at the whole gambit over the next couple of months with lots of contributions from different experts: people who have done this successfully.

And what I love doing is working with business owners to find that hidden treasure that is buried deep in their businesses - creating those additional income streams so the business isn't relying on one single source of revenue.

So have you uncovered hidden treasure in your business yet?

By doing so, you'll truly hydrate your business!

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